Free public tools

Etsy keyword difficulty checker

Same KD v1 Estimate NicheKite uses on logged-in keyword research. Enter competition (and optional mean favorites÷views). No invented search volume.

Inputs

Paste an active listing count (and optional average favorites÷views). Runs in your browser — Estimate only.

Active competing listings

Include incumbent save rate (favorites ÷ views)

Mean save rate (%)

KD v2: 70% competition (log₁₀ scale to 50,000) + 30% engagement. Not an Etsy field.

Keyword difficulty

Estimate

Same formula NicheKite uses on live keyword lookups.

Medium · competition + engagement

Competition score: 86.8
Engagement score: 20.0

KD v2: 70% competition (score 87 → 60.8 pts) + 30% median incumbent save rate (score 20 → 6.0 pts). Higher favorites÷views among top listings raises KD because those shops are already converting interest — harder to displace, not “more demand for you”. Not an official Etsy score.

Pull real competition from the Etsy API with a free NicheKite account. The workflow is in Etsy keyword research, and search volume stays blank on purpose. How our data works.